Luke Fickell’s Epochal Open Letter to Wisconsin Badgers, Fans, and the Entire Badger Community
Dear Badger Nation.
As I sit down to write this letter, my heart is filled with thanks, pride, and a deep sense of appreciation. The University of Wisconsin, the fervent Badgers fanbase, and the entire Madison town have welcomed me and my family with open arms since the minute I arrived. Today, as I sign my contract renewal and commit to continuing this trip with you all, I’d like to take a moment to convey my heartfelt gratitude to everyone who has been a part of this great adventure.
This is home, from the players who give their all on the pitch to the fans who pack Camp Randall Stadium with fervour, to the staff and administration who have provided unflinching support. Your support in me and our vision for Wisconsin football has made every experience here memorable. Coaching the Badgers is more than a job; it is an honour, a privilege, and a calling that I take very seriously.
Since my arrival, our purpose has been clear: establish a program that competes at the top level, develops young men into leaders, and honours Wisconsin football’s historic heritage. We’ve made progress, but there’s still much more to do. With this new contract extension, I am more devoted than ever to delivering championships to Madison, improving our program, and fostering a culture of excellence.
To my guys, thank you for believing in the process, putting in the effort, and representing the Wisconsin standard every day. You are the program’s heart and soul, and I am incredibly honoured to be your coach.
You, the supporters, are the lifeblood of Badger football. Your continuous support, from game days at Camp Randall to your enthusiasm on social media and elsewhere, motivates our team and propels us forward. Seeing a sea of red every Saturday reminds me why this program is so unique.
To the Wisconsin administration and athletic department, your dedication to creating an atmosphere in which our players and staff can thrive has been invaluable. Your confidence in my leadership means everything, and together, we will continue to elevate the bar for this program.
The voyage is far from over. We have unfinished business. We will continue to fight, build, and win together.
On, Wisconsin!
With appreciation,
Luke Fickell,
Head Coach of Wisconsin Badgers Football.