ESPN VERIFIRD: Legendary Pittsburgh Steelers Player Bill Cowher Resurfaces as Co-Owner Steelers owner The Rooney Family has made the historic announcement that legendary linebacker Bill Cowher, who has long been associated with the team, would rejoin the team as a co-owner in 2025…..
ESPN VERIFIED: Legendary Pittsburgh Steelers Icon Bill Cowher Returns as Co-Owner — A Historic Homecoming
In a move that has stunned the NFL world and thrilled Steelers Nation, ESPN has confirmed that Bill Cowher, the Hall of Fame coach and beloved figure in Pittsburgh sports history, is set to return to the franchise in a new and powerful role — as co-owner of the team beginning in 2025.
The Rooney Family, who have overseen the Steelers for generations, made the official announcement earlier today, calling the decision “historic” and a “full-circle moment” for one of the franchise’s most iconic figures. Cowher, who served as head coach of the Steelers from 1992 to 2006 and delivered one of the franchise’s six Super Bowl titles, will now join the ownership ranks — marking the first time a former coach has taken such a position within the organization.
> “Bill is not only part of our legacy — he is part of our DNA,” said team president Art Rooney II. “He helped shape our culture, our toughness, and our commitment to winning. Welcoming him back as a co-owner is a monumental moment for this franchise.”
A Pittsburgh Legacy Reignited
Cowher, now 67, spent 15 seasons as head coach of the Steelers, compiling a 149-90-1 record, earning eight division titles, and capturing the elusive Super Bowl XL crown in 2005. Known for his fiery sideline demeanor, “The Chin” quickly became a symbol of the Steelers’ blue-collar identity and relentless defensive tradition.
Following his retirement in 2006, Cowher became a staple on CBS’s “The NFL Today” as an analyst, often lauded for his insight and passion. Though many teams attempted to lure him back into coaching, Cowher remained away from the sidelines—until now.
But this time, his role won’t be about calling plays or leading practice — it’ll be about shaping the future of the franchise from the boardroom.
What Cowher Had to Say
In a heartfelt statement, Cowher said:
> “Pittsburgh is home. The Steelers are family. This opportunity is not just about business — it’s about legacy, loyalty, and giving back to the organization that gave me everything. I’m honored and humbled to join the Rooney family in ownership and help guide the next great era of Steelers football.”
Cowher emphasized that while he won’t be involved in day-to-day football operations, he will serve as a strategic advisor and voice in long-term planning, team culture, and organizational development.
Reaction Across the NFL
The announcement sent shockwaves through the NFL community, with current and former players expressing their excitement.
T.J. Watt tweeted: “Coach Cowher back in the building? Let’s go!!! A real one.”
Jerome Bettis, whom Cowher coached to a Super Bowl title, told reporters: “This is bigger than football. Bill becoming an owner is a story of loyalty and legacy. No one deserves it more.”
What This Means for the Franchise
The Steelers have long been known for their stability and tradition. This move only reinforces that culture. Bringing Cowher into the ownership group signals an even deeper commitment to the identity he helped build — one rooted in defense, discipline, and heart.
This co-ownership role also opens the door for more former players and coaches to potentially hold executive positions, a growing trend across the league as teams embrace internal continuity and franchise legends.
Looking Ahead
Cowher is expected to officially take on his role at the start of the 2025 NFL league year, just before the draft and free agency. He will appear alongside the Rooney family at key league events, and fans can expect to see his presence at training camp and around the facility.
As Pittsburgh sets its sights on another championship run, the return of a legend in a new capacity provides inspiration, nostalgia, and a renewed sense of pride.
For the Black and Gold faithful, one thing is clear: The Chin is back — and this time, he’s part of the legacy for good.
—
🏈 Steelers Nation, what are your thoughts on Cowher’s return? A new era is beginning — and it’s rooted in tradition. #HereWeGo #BillCowher #SteelersForever #NFLNews